Bridal Trousseau, LLC d/b/a Wedding Realm ("Wedding Realm," "WR," "we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you access or use our website, mobile features, applications, assessments, subscription programs, facilitator-led services, wedding planning tools, vendor marketplace, events, SMS communications, and related services (collectively, the "Platform" or "Services").

By using the Services, you consent to the data practices described in this Privacy Policy.

 

1. INFORMATION WE COLLECT

We may collect the following categories of information:

Personal Information

• Name
• Email address
• Phone number
• Mailing address
• Account login credentials
• Billing information (processed through third-party payment processors)

Relationship & Program Information

• Assessment responses and results
• Program participation data
• Event attendance information
• Communications with facilitators
• Messages exchanged with vendors
• Uploaded content, including photos, testimonials, and documents

Vendor Information

• Business name
• Contact information
• Service descriptions and listings
• Proposals and communications
• Payment-related details

Technical & Usage Information

• IP address
• Browser type
• Device identifiers
• Operating system
• Pages visited
• Usage activity
• Cookies and analytics data

Sensitive Information

We do not intentionally collect sensitive personal information such as Social Security numbers, government-issued identification numbers, or financial account access credentials outside of secure payment processing systems. Users should not submit sensitive personal information through vendor messaging tools or public areas of the Platform.

 

2. HOW WE USE INFORMATION

We may use information to:

• Provide, operate, and improve the Services
• Administer subscriptions and process payments
• Facilitate vendor and couple connections
• Deliver assessments and educational content
• Respond to inquiries and provide customer support
• Send service-related communications and updates
• Enforce our Terms & Conditions
• Prevent fraud and enhance platform security
• Comply with legal obligations
• Analyze platform performance and enhance user experience

 

3. ASSESSMENT DATA

Assessment responses and results are used for educational, personalization, and program delivery purposes. Wedding Realm is not a HIPAA-covered entity, and assessment information is not treated as medical records.

We may use aggregated or de-identified assessment data to improve our Services.

 

4. SHARING OF INFORMATION

We may share information:

• With vendors when you initiate contact or request services
• With facilitators providing program services
• With third-party service providers (such as payment processors, hosting providers, analytics providers, and communication tools)
• To comply with legal obligations, court orders, or lawful requests
• In connection with a merger, acquisition, financing, or sale of assets

We do not sell personal information. We do not share personal information for cross-context behavioral advertising.

 

5. COOKIES & TRACKING TECHNOLOGIES

We use cookies and similar technologies to enhance user experience, analyze usage, measure engagement, and improve functionality. You may adjust your browser settings to manage cookies, though some features of the Services may not function properly without them.

 

6. DATA SECURITY

We implement reasonable administrative, technical, and physical safeguards designed to protect your information. However, no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee absolute security.

 

7. DATA RETENTION

We retain information as long as necessary to provide Services, fulfill contractual obligations, comply with legal requirements, resolve disputes, and enforce our agreements.

 

8. STATE-SPECIFIC PRIVACY RIGHTS

Residents of certain states, including California, Texas, Florida, Colorado, Virginia, and other jurisdictions with comprehensive privacy laws, may have additional rights regarding their personal information, subject to verification of identity and applicable exceptions.

These rights may include:

• The right to know what personal information we collect and how we use it
• The right to access a copy of your personal information
• The right to correct inaccuracies
• The right to request deletion of personal information
• The right to opt out of the sale or sharing of personal information (we do not sell personal information)
• The right to opt out of certain profiling or targeted advertising activities
• The right to non-discrimination for exercising privacy rights

To exercise applicable rights, contact us at info@wedding-realm.com. We may need to verify your identity before processing your request.

If we deny your request, you may have the right to appeal that decision by responding to our denial notice within the timeframe specified in our response.

 

9. CALIFORNIA PRIVACY NOTICE

For California residents, this section supplements the information above and is provided pursuant to the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA).

Categories of personal information collected in the preceding 12 months include identifiers, commercial information, internet activity, and user-generated content.

We do not sell personal information. We do not knowingly sell or share personal information of individuals under 16 years of age.

California residents may designate an authorized agent to make requests on their behalf, subject to verification requirements.

 

10. TEXAS & FLORIDA PRIVACY RIGHTS

Residents of Texas and Florida may request access to, correction of, or deletion of personal data, and may opt out of targeted advertising where applicable. Wedding Realm does not engage in the sale of personal data as defined under applicable state laws.

 

11. CHILDREN'S PRIVACY

The Services are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors.

 

12. THIRD-PARTY LINKS

The Platform may contain links to third-party websites. We are not responsible for the privacy practices or content of third-party sites.

 

13. INTERNATIONAL USERS

Wedding Realm operates in the United States. If you access the Services from outside the United States, you understand that your information may be transferred to and processed in the United States.

 

14. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time. The updated version will be indicated by the "Last Updated" date at the top of this Policy. Continued use of the Services after changes constitutes acceptance of the revised Policy.

 

15. CONTACT INFORMATION

Bridal Trousseau, LLC d/b/a Wedding Realm
82 Crown Street
New Haven, CT 06510
info@wedding-realm.com